The conversation discusses the overuse and abuse of the concept of a case study in PowerPoint presentations. A case study is an in-depth analysis of a particular situation, event, individual, or group over some time. It is used primarily in research, business, and education to explore how theories or concepts apply to real-world scenarios. However, many presentations falsely claim to be case studies when they are just examples of work done in the past. A real case study should have a clearly defined problem statement, a proposed methodology, objective and measurable data points, findings, comparisons to other theories, and a discussion of challenges and limitations.keywordscase study, PowerPoint presentations, research, business, education, problem statement, methodology, objective data, findings, challenges, limitationstakeaways
A case study is an in-depth analysis of a particular situation, event, individual, or group over some time.
Many presentations falsely claim to be case studies when they are just examples of work done in the past.
A real case study should have a clearly defined problem statement, a proposed methodology, objective and measurable data points, findings, comparisons to other theories, and a discussion of challenges and limitations.
Approaching work with the rigor required to deliver an actual case study can lead to more impressive and comprehensive presentations.
titles
What is a Real Case Study?
The Components of a Real Case Study
Sound Bites
"This is day 329, a note on case studies."
"How many people have participated in an actual case study?"
"Calling them a case study is an appeal to logical credibility that in reality makes the presenter look a little foolish."
Chapters00:00Introduction00:37The Definition of a Real Case Study02:01Identifying Fake Case Studies03:26Components of a Real Case Study04:50The Importance of Rigor in Case Studies